Case Study: OnCore
OnCore partners with Lucra to merge smart golf equipment, gamification, and real money gaming and unlock entirely new experiences across the golfing landscape.
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About OnCore Innovations
OnCore is the Future of Golf. It’s developing new technologies and working to expand and improve the game of golf. OnCore has leveraged patented technology and unique materials to deliver the world’s first golf ball with a brain with the latest technology with the GENiUS Golf Ball. The result of more than five years of research, development, and engineering to overcome technical, performance, and material challenges that have prevented others from succeeding in bringing a truly SMART ball to market. Learn more at https://geniusball.golf/
Industry:
Golf
Addressable Market:
47 Million Golfers in the US
Use Case:
Customer Acquisition,
New Monetization,
B2B Partnerships
Product:
Client-Hosted Tournaments,
User-Generated Competitions,
Security & Payments,
Infrastructure
OnCore Integrates Lucra’s Real-Money Gaming Engine To Bring Cash Games To Player Improvement And Mini Golf Partners
Customer Acquisition
Offering new social, incentivized experiences through local, regional, and national skill-based tournaments and challenges.
New Monetization
Adding cash games and real-money tournaments unlocks new opportunities to generate direct revenue.
B2B Partnerships
Providing a comprehensive, fully modern, and gamified experience for established mini golf operators.
Testimonial
"At OnCore, we’ve always believed in pushing the boundaries of what’s possible in golf—from smart ball technology to immersive training platforms. But we saw a growing opportunity to add something more: meaningful competition. Lucra brings that missing piece. Their peer-to-peer real money gaming engine is unlike anything else in the market—it’s compliant, flexible, and built for the modern consumer. Together, we’re redefining what it means to practice, play, and compete in golf."
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